The Latest from Joe
The Content Marketing 28-City Summer Tour
Content marketing is in the air this summer…and so am I.
Here are my summer events – a 28 city tour, all centered (for the most part) around content marketing. Hope you can make it to an event close to you.
The Joe Pulizzi Summer TourJune 3, 2010 – Chicago, MI (Business Marketing Association Engage Conference)
June 7, [...]
Content Marketing for the Wine Industry
I gave this presentation at the National Wine Marketing Conference in Geneva, Ohio: License to Steal.
What amazed me about this session was the number of wine marketers that are trying to figure out their story – definitely the key thought of the day.
Presentation below includes why, before considering any content marketing tactics, wine marketers must [...]
Content Marketing: Why Publishing is the New Marketing
Just getting around to uploading this PowerPoint presentation from my trip to Slovenia. The presentation was entitled “Content Marketing: Why Publishing is the New Marketing”. The presentation included:
Statistics and trends on why traditional marketing is harder than ever before.
The five points on why brands need to become publishers.
Eight steps to developing a content marketing [...]
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Upcoming Event | New Media 2012 – Whidbey Island, WA
Outstanding new event being produced by friend and colleague Russell Sparkman from Fusionspark entitled “New Media 2012“. Russell was kind enough to ask me to present as part of the all-star cast. Check out the full details of the event here.
In addition, here’s a release that went out about the event.
Here’s a quick description of the event:
Whether you are a content creator or just a curious consumer, this is your chance to hear dispatches from the frontlines of New Media. For two hours on a Saturday afternoon in beautiful Langley, Washington, 10 thought-provoking professionals will share their unique insight and vision into the wide range of forces currently influencing New Media.