The Latest from Joe
The Content Marketing 28-City Summer Tour
Content marketing is in the air this summer…and so am I.
Here are my summer events – a 28 city tour, all centered (for the most part) around content marketing. Hope you can make it to an event close to you.
The Joe Pulizzi Summer TourJune 3, 2010 – Chicago, MI (Business Marketing Association Engage Conference)
June 7, [...]
Content Marketing for the Wine Industry
I gave this presentation at the National Wine Marketing Conference in Geneva, Ohio: License to Steal.
What amazed me about this session was the number of wine marketers that are trying to figure out their story – definitely the key thought of the day.
Presentation below includes why, before considering any content marketing tactics, wine marketers must [...]
Content Marketing: Why Publishing is the New Marketing
Just getting around to uploading this PowerPoint presentation from my trip to Slovenia. The presentation was entitled “Content Marketing: Why Publishing is the New Marketing”. The presentation included:
Statistics and trends on why traditional marketing is harder than ever before.
The five points on why brands need to become publishers.
Eight steps to developing a content marketing [...]
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Tag Archives: Joe Pulizzi
Content Marketing: Why Publishing is the New Marketing
Just getting around to uploading this PowerPoint presentation from my trip to Slovenia. The presentation was entitled “Content Marketing: Why Publishing is the New Marketing”. The presentation included:
Statistics and trends on why traditional marketing is harder than ever before.
The five points on why brands need to become publishers.
Eight steps to developing a content marketing [...]
Take Your Sales Hat Off…On with Your Publishing Hat
Wanted to share this 10 minute video from the good folks at Stella Pop. In the interview (taken just outside the Occidental restaurant in Washington DC) we cover such concepts as:
What if customers actually requested your marketing?
Social media doesn’t work without a content strategy.
Who’s responsible for the corporate story?
To think like a publisher, you have [...]
Welcome to JoePulizzi.com
Well, after months of procrastination, we finally got our collective stuff together and put the JoePulizzi.com page together.
Looking forward to any and all comments you may have on the site.
Since my main blog is The Content Revolution, thinking we’ll use this one to just update everyone on what I’ll be up to.
Best,
Joe
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The Content Marketing 28-City Summer Tour