<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Joe Pulizzi&#187; The Content Marketing 28-City Summer Tour  |  Joe Pulizzi</title>
	<atom:link href="http://joepulizzi.com/tag/speaking/feed/" rel="self" type="application/rss+xml" />
	<link>http://joepulizzi.com</link>
	<description>Content Marketing Speaker &#124; Author &#124; Coach &#124; Evangelist</description>
	<lastBuildDate>Tue, 08 Jun 2010 23:59:14 +0000</lastBuildDate>
	
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
			<item>
		<title>The Content Marketing 28-City Summer Tour</title>
		<link>http://joepulizzi.com/2010/06/the-content-marketing-28-city-summer-tour/</link>
		<comments>http://joepulizzi.com/2010/06/the-content-marketing-28-city-summer-tour/#comments</comments>
		<pubDate>Tue, 08 Jun 2010 23:59:14 +0000</pubDate>
		<dc:creator>Joe Pulizzi</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[content marketing speaking]]></category>
		<category><![CDATA[Joe Pulizzi]]></category>
		<category><![CDATA[Speaking]]></category>

		<guid isPermaLink="false">http://joepulizzi.com/?p=270</guid>
		<description><![CDATA[Content marketing is in the air this summer&#8230;and so am I.
Here are my summer events &#8211; a 28 city tour, all centered (for the most part) around content marketing.  Hope you can make it to an event close to you.
The Joe Pulizzi Summer Tour

June 3, 2010 &#8211; Chicago, MI (Business Marketing Association Engage Conference)
June 7, [...]]]></description>
			<content:encoded><![CDATA[<p>Content marketing is in the air this summer&#8230;and so am I.</p>
<p>Here are my summer events &#8211; a 28 city tour, all centered (for the most part) around content marketing.  Hope you can make it to an event close to you.</p>
<p>The Joe Pulizzi Summer Tour</p>
<ol>
<li>June 3, 2010 &#8211; Chicago, MI (<a href="http://www.marketing.org/i4a/pages/index.cfm?pageid=4434">Business Marketing Association Engage Conference</a>)</li>
<li>June 7, 2010 – Cleveland, OH (<a href="http://onlinemarketingsummit.com">Online Marketing Summit</a>)</li>
<li>June 8, 2010 &#8211; Chicago, IL (<a href="http://www.webcontent2010.com/">Web Content 2010</a>)</li>
<li>June 9, 2010 &#8211; New York, NY (<a href="http://www.folioshow.com/">Folio Magazine Conference</a>)</li>
<li>June 10, 2010 &#8211; Toronto (<a href="http://onlinemarketingsummit.com">Online Marketing Summit</a> at SES)</li>
<li>June 14, 2010 – Seattle, WA (<a href="http://onlinemarketingsummit.com">Online Marketing Summit</a>)</li>
<li>June 16, 2010 – Portland, OR (<a href="http://onlinemarketingsummit.com">Online Marketing Summit</a>)</li>
<li>June 18, 2010 – San Jose, CA (<a href="http://onlinemarketingsummit.com">Online Marketing Summit</a>)</li>
<li>June 21, 2010 – Long Beach, CA (<a href="http://onlinemarketingsummit.com">Online Marketing Summit</a>)</li>
<li>June 22, 2010 &#8211; Milwaukee, WI (Private Meeting)</li>
<li>June 23, 2010 – Denver, CO (<a href="http://onlinemarketingsummit.com">Online Marketing Summit</a>)</li>
<li>June 24, 2010 &#8211; Kansas City, MO (Private Meeting)</li>
<li>June 25, 2010 – Minneapolis, MN (<a href="http://onlinemarketingsummit.com">Online Marketing Summit</a>)</li>
<li>June 28, 2010 – Milwaukee, WI (<a href="http://onlinemarketingsummit.com">Online Marketing Summit</a>)</li>
<li>June 30, 2010 – Chicago, IL (<a href="http://onlinemarketingsummit.com">Online Marketing Summit</a>)</li>
<li>July 7, 2010 – Boston, MA (<a href="http://onlinemarketingsummit.com">Online Marketing Summit</a>)</li>
<li>July 8, 2010 – Philadelphia, PA (<a href="http://onlinemarketingsummit.com">Online Marketing Summit</a>)</li>
<li>July 9, 2010 – New York, NY (<a href="http://onlinemarketingsummit.com">Online Marketing Summit</a>)</li>
<li>July 12, 2010 – Washington, DC (<a href="http://onlinemarketingsummit.com">Online Marketing Summit</a>)</li>
<li>July 13, 2010 &#8211; Atlanta, GA (<a href="http://www.meetup.com/Content-Strategy-Atlanta/">Content Strategy Meetup</a>)</li>
<li>July 14, 2010 – Atlanta, GA (<a href="http://onlinemarketingsummit.com">Online Marketing Summit</a>)</li>
<li>July 16, 2010 – Charlotte, NC (<a href="http://onlinemarketingsummit.com">Online Marketing Summit</a>)</li>
<li>July 19, 2010 – Dallas, TX (<a href="http://onlinemarketingsummit.com">Online Marketing Summit</a>)</li>
<li>July 21, 2010 – Austin, TX (<a href="http://onlinemarketingsummit.com">Online Marketing Summit</a>)</li>
<li>July 23, 2010 – Houston, TX (<a href="http://onlinemarketingsummit.com">Online Marketing Summit</a>)</li>
<li>July 28, 2010 &#8211; New York, NY (Custom Media Day for Publishers)</li>
<li>August 3, 2010 &#8211; Orlando, FL (<a href="http://onlinemarketingsummit.com">Online Marketing Summit</a>)</li>
<li>August 5, 2010 – Miami, FL (<a href="http://onlinemarketingsummit.com">Online Marketing Summit</a>)</li>
</ol>
<p>Let&#8217;s all enjoy the ride <img src='http://joepulizzi.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>

<div class="sociable">
<div class="sociable_tagline">
<strong>Share and Enjoy:</strong>
</div>
<ul>
	<li class="sociablefirst"><a rel="nofollow" id="del.icio.us" href="javascript:window.location='http%3A%2F%2Fdelicious.com%2Fpost%3Furl%3Dhttp%253A%252F%252Fjoepulizzi.com%252F2010%252F06%252Fthe-content-marketing-28-city-summer-tour%252F%26amp%3Btitle%3DThe%2520Content%2520Marketing%252028-City%2520Summer%2520Tour%26amp%3Bnotes%3DContent%2520marketing%2520is%2520in%2520the%2520air%2520this%2520summer...and%2520so%2520am%2520I.%250D%250A%250D%250AHere%2520are%2520my%2520summer%2520events%2520-%2520a%252028%2520city%2520tour%252C%2520all%2520centered%2520%2528for%2520the%2520most%2520part%2529%2520around%2520content%2520marketing.%2520%2520Hope%2520you%2520can%2520make%2520it%2520to%2520an%2520event%2520close%25C2%25A0to%2520you.%250D%250A%250D%250AThe%2520Joe%2520Pulizzi%2520Summer%2520Tour%250D%250A%250D%250A%2509J';" title="del.icio.us"><img src="http://joepulizzi.com/wp-content/plugins/sociable/images/delicious.png" title="del.icio.us" alt="del.icio.us" class="sociable-hovers" /></a></li>
	<li><a rel="nofollow" id="digg" href="javascript:window.location='http%3A%2F%2Fdigg.com%2Fsubmit%3Fphase%3D2%26amp%3Burl%3Dhttp%253A%252F%252Fjoepulizzi.com%252F2010%252F06%252Fthe-content-marketing-28-city-summer-tour%252F%26amp%3Btitle%3DThe%2520Content%2520Marketing%252028-City%2520Summer%2520Tour%26amp%3Bbodytext%3DContent%2520marketing%2520is%2520in%2520the%2520air%2520this%2520summer...and%2520so%2520am%2520I.%250D%250A%250D%250AHere%2520are%2520my%2520summer%2520events%2520-%2520a%252028%2520city%2520tour%252C%2520all%2520centered%2520%2528for%2520the%2520most%2520part%2529%2520around%2520content%2520marketing.%2520%2520Hope%2520you%2520can%2520make%2520it%2520to%2520an%2520event%2520close%25C2%25A0to%2520you.%250D%250A%250D%250AThe%2520Joe%2520Pulizzi%2520Summer%2520Tour%250D%250A%250D%250A%2509J';" title="Digg"><img src="http://joepulizzi.com/wp-content/plugins/sociable/images/digg.png" title="Digg" alt="Digg" class="sociable-hovers" /></a></li>
	<li><a rel="nofollow" id="facebook" href="javascript:window.location='http%3A%2F%2Fwww.facebook.com%2Fshare.php%3Fu%3Dhttp%253A%252F%252Fjoepulizzi.com%252F2010%252F06%252Fthe-content-marketing-28-city-summer-tour%252F%26amp%3Bt%3DThe%2520Content%2520Marketing%252028-City%2520Summer%2520Tour';" title="Facebook"><img src="http://joepulizzi.com/wp-content/plugins/sociable/images/facebook.png" title="Facebook" alt="Facebook" class="sociable-hovers" /></a></li>
	<li><a rel="nofollow" id="google" href="javascript:window.location='http%3A%2F%2Fwww.google.com%2Fbookmarks%2Fmark%3Fop%3Dedit%26amp%3Bbkmk%3Dhttp%253A%252F%252Fjoepulizzi.com%252F2010%252F06%252Fthe-content-marketing-28-city-summer-tour%252F%26amp%3Btitle%3DThe%2520Content%2520Marketing%252028-City%2520Summer%2520Tour%26amp%3Bannotation%3DContent%2520marketing%2520is%2520in%2520the%2520air%2520this%2520summer...and%2520so%2520am%2520I.%250D%250A%250D%250AHere%2520are%2520my%2520summer%2520events%2520-%2520a%252028%2520city%2520tour%252C%2520all%2520centered%2520%2528for%2520the%2520most%2520part%2529%2520around%2520content%2520marketing.%2520%2520Hope%2520you%2520can%2520make%2520it%2520to%2520an%2520event%2520close%25C2%25A0to%2520you.%250D%250A%250D%250AThe%2520Joe%2520Pulizzi%2520Summer%2520Tour%250D%250A%250D%250A%2509J';" title="Google Bookmarks"><img src="http://joepulizzi.com/wp-content/plugins/sociable/images/googlebookmark.png" title="Google Bookmarks" alt="Google Bookmarks" class="sociable-hovers" /></a></li>
	<li><a rel="nofollow" id="linkedin" href="javascript:window.location='http%3A%2F%2Fwww.linkedin.com%2FshareArticle%3Fmini%3Dtrue%26amp%3Burl%3Dhttp%253A%252F%252Fjoepulizzi.com%252F2010%252F06%252Fthe-content-marketing-28-city-summer-tour%252F%26amp%3Btitle%3DThe%2520Content%2520Marketing%252028-City%2520Summer%2520Tour%26amp%3Bsource%3DJoe%2BPulizzi%2BContent%2BMarketing%2BSpeaker%2B%257C%2BAuthor%2B%257C%2BCoach%2B%257C%2BEvangelist%26amp%3Bsummary%3DContent%2520marketing%2520is%2520in%2520the%2520air%2520this%2520summer...and%2520so%2520am%2520I.%250D%250A%250D%250AHere%2520are%2520my%2520summer%2520events%2520-%2520a%252028%2520city%2520tour%252C%2520all%2520centered%2520%2528for%2520the%2520most%2520part%2529%2520around%2520content%2520marketing.%2520%2520Hope%2520you%2520can%2520make%2520it%2520to%2520an%2520event%2520close%25C2%25A0to%2520you.%250D%250A%250D%250AThe%2520Joe%2520Pulizzi%2520Summer%2520Tour%250D%250A%250D%250A%2509J';" title="LinkedIn"><img src="http://joepulizzi.com/wp-content/plugins/sociable/images/linkedin.png" title="LinkedIn" alt="LinkedIn" class="sociable-hovers" /></a></li>
	<li><a rel="nofollow" id="stumbleupon" href="javascript:window.location='http%3A%2F%2Fwww.stumbleupon.com%2Fsubmit%3Furl%3Dhttp%253A%252F%252Fjoepulizzi.com%252F2010%252F06%252Fthe-content-marketing-28-city-summer-tour%252F%26amp%3Btitle%3DThe%2520Content%2520Marketing%252028-City%2520Summer%2520Tour';" title="StumbleUpon"><img src="http://joepulizzi.com/wp-content/plugins/sociable/images/stumbleupon.png" title="StumbleUpon" alt="StumbleUpon" class="sociable-hovers" /></a></li>
	<li><a rel="nofollow" id="print" href="javascript:window.location='http%3A%2F%2Fwww.printfriendly.com%2Fprint%3Furl%3Dhttp%253A%252F%252Fjoepulizzi.com%252F2010%252F06%252Fthe-content-marketing-28-city-summer-tour%252F%26amp%3Bpartner%3Dsociable';" title="Print this article!"><img src="http://joepulizzi.com/wp-content/plugins/sociable/images/printfriendly.png" title="Print this article!" alt="Print this article!" class="sociable-hovers" /></a></li>
	<li><a rel="nofollow" id="pdf" href="javascript:window.location='http%3A%2F%2Fwww.printfriendly.com%2Fprint%3Furl%3Dhttp%253A%252F%252Fjoepulizzi.com%252F2010%252F06%252Fthe-content-marketing-28-city-summer-tour%252F%26amp%3Bpartner%3Dsociable';" title="Turn this article into a PDF!"><img src="http://joepulizzi.com/wp-content/plugins/sociable/images/pdf.png" title="Turn this article into a PDF!" alt="Turn this article into a PDF!" class="sociable-hovers" /></a></li>
	<li class="sociablelast"><a rel="nofollow" id="email" href="javascript:window.location='mailto%3A%3Fsubject%3DThe%2520Content%2520Marketing%252028-City%2520Summer%2520Tour%26amp%3Bbody%3Dhttp%253A%252F%252Fjoepulizzi.com%252F2010%252F06%252Fthe-content-marketing-28-city-summer-tour%252F';" title="E-mail this story to a friend!"><img src="http://joepulizzi.com/wp-content/plugins/sociable/images/email_link.png" title="E-mail this story to a friend!" alt="E-mail this story to a friend!" class="sociable-hovers" /></a></li>
</ul>
</div>
]]></content:encoded>
			<wfw:commentRss>http://joepulizzi.com/2010/06/the-content-marketing-28-city-summer-tour/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>When Does New Media Eclipse Traditional Media? &#8211; A Video</title>
		<link>http://joepulizzi.com/2010/01/when-does-new-media-eclipse-traditional-media-a-video/</link>
		<comments>http://joepulizzi.com/2010/01/when-does-new-media-eclipse-traditional-media-a-video/#comments</comments>
		<pubDate>Tue, 26 Jan 2010 01:55:01 +0000</pubDate>
		<dc:creator>Joe Pulizzi</dc:creator>
				<category><![CDATA[Speaking]]></category>
		<category><![CDATA[new media 2012]]></category>

		<guid isPermaLink="false">http://joepulizzi.com/?p=223</guid>
		<description><![CDATA[Wait for it&#8230;right about now.
The video below was recorded via Skype at the New Media 2012 Conference in Langley, Washington.  The event was spearheaded by Russell Sparkman from Fusionspark Media, who did an outstanding job putting together the conference.
Russell put the segments together in five minute sessions (so this video is five minutes long).
As [...]]]></description>
			<content:encoded><![CDATA[<p>Wait for it&#8230;right about now.</p>
<p>The video below was recorded via Skype at the New Media 2012 Conference in Langley, Washington.  The event was spearheaded by Russell Sparkman from Fusionspark Media, who did an outstanding job putting together the conference.</p>
<p>Russell put the segments together in five minute sessions (so this video is five minutes long).</p>
<p>As you&#8217;ll here, I was doing this from the home office (as guests were coming in for my son&#8217;s birthday party).  Enjoy!</p>
<p><object width="400" height="225"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="movie" value="http://www.vimeo.com/moogaloop.swf?clip_id=8425756&amp;server=www.vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1" /><embed src="http://www.vimeo.com/moogaloop.swf?clip_id=8425756&amp;server=www.vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="400" height="225"></embed></object>
<p><a href="http://www.vimeo.com/8425756">Joe Pulizzi</a> from <a href="http://www.vimeo.com/user2689379">Fusionspark Media, Inc.</a> on <a href="http://www.vimeo.com">Vimeo</a>.</p>

<div class="sociable">
<div class="sociable_tagline">
<strong>Share and Enjoy:</strong>
</div>
<ul>
	<li class="sociablefirst"><a rel="nofollow" id="del.icio.us" href="javascript:window.location='http%3A%2F%2Fdelicious.com%2Fpost%3Furl%3Dhttp%253A%252F%252Fjoepulizzi.com%252F2010%252F01%252Fwhen-does-new-media-eclipse-traditional-media-a-video%252F%26amp%3Btitle%3DWhen%2520Does%2520New%2520Media%2520Eclipse%2520Traditional%2520Media%253F%2520-%2520A%2520Video%26amp%3Bnotes%3DWait%2520for%2520it...right%2520about%2520now.%250D%250A%250D%250AThe%2520video%2520below%2520was%2520recorded%2520via%2520Skype%2520at%2520the%2520New%2520Media%25202012%2520Conference%2520in%2520Langley%252C%2520Washington.%2520%2520The%2520event%2520was%2520spearheaded%2520by%2520Russell%2520Sparkman%2520from%2520Fusionspark%2520Media%252C%2520who%2520did%2520an%2520outstanding%2520job%2520putting%2520together%2520the%2520c';" title="del.icio.us"><img src="http://joepulizzi.com/wp-content/plugins/sociable/images/delicious.png" title="del.icio.us" alt="del.icio.us" class="sociable-hovers" /></a></li>
	<li><a rel="nofollow" id="digg" href="javascript:window.location='http%3A%2F%2Fdigg.com%2Fsubmit%3Fphase%3D2%26amp%3Burl%3Dhttp%253A%252F%252Fjoepulizzi.com%252F2010%252F01%252Fwhen-does-new-media-eclipse-traditional-media-a-video%252F%26amp%3Btitle%3DWhen%2520Does%2520New%2520Media%2520Eclipse%2520Traditional%2520Media%253F%2520-%2520A%2520Video%26amp%3Bbodytext%3DWait%2520for%2520it...right%2520about%2520now.%250D%250A%250D%250AThe%2520video%2520below%2520was%2520recorded%2520via%2520Skype%2520at%2520the%2520New%2520Media%25202012%2520Conference%2520in%2520Langley%252C%2520Washington.%2520%2520The%2520event%2520was%2520spearheaded%2520by%2520Russell%2520Sparkman%2520from%2520Fusionspark%2520Media%252C%2520who%2520did%2520an%2520outstanding%2520job%2520putting%2520together%2520the%2520c';" title="Digg"><img src="http://joepulizzi.com/wp-content/plugins/sociable/images/digg.png" title="Digg" alt="Digg" class="sociable-hovers" /></a></li>
	<li><a rel="nofollow" id="facebook" href="javascript:window.location='http%3A%2F%2Fwww.facebook.com%2Fshare.php%3Fu%3Dhttp%253A%252F%252Fjoepulizzi.com%252F2010%252F01%252Fwhen-does-new-media-eclipse-traditional-media-a-video%252F%26amp%3Bt%3DWhen%2520Does%2520New%2520Media%2520Eclipse%2520Traditional%2520Media%253F%2520-%2520A%2520Video';" title="Facebook"><img src="http://joepulizzi.com/wp-content/plugins/sociable/images/facebook.png" title="Facebook" alt="Facebook" class="sociable-hovers" /></a></li>
	<li><a rel="nofollow" id="google" href="javascript:window.location='http%3A%2F%2Fwww.google.com%2Fbookmarks%2Fmark%3Fop%3Dedit%26amp%3Bbkmk%3Dhttp%253A%252F%252Fjoepulizzi.com%252F2010%252F01%252Fwhen-does-new-media-eclipse-traditional-media-a-video%252F%26amp%3Btitle%3DWhen%2520Does%2520New%2520Media%2520Eclipse%2520Traditional%2520Media%253F%2520-%2520A%2520Video%26amp%3Bannotation%3DWait%2520for%2520it...right%2520about%2520now.%250D%250A%250D%250AThe%2520video%2520below%2520was%2520recorded%2520via%2520Skype%2520at%2520the%2520New%2520Media%25202012%2520Conference%2520in%2520Langley%252C%2520Washington.%2520%2520The%2520event%2520was%2520spearheaded%2520by%2520Russell%2520Sparkman%2520from%2520Fusionspark%2520Media%252C%2520who%2520did%2520an%2520outstanding%2520job%2520putting%2520together%2520the%2520c';" title="Google Bookmarks"><img src="http://joepulizzi.com/wp-content/plugins/sociable/images/googlebookmark.png" title="Google Bookmarks" alt="Google Bookmarks" class="sociable-hovers" /></a></li>
	<li><a rel="nofollow" id="linkedin" href="javascript:window.location='http%3A%2F%2Fwww.linkedin.com%2FshareArticle%3Fmini%3Dtrue%26amp%3Burl%3Dhttp%253A%252F%252Fjoepulizzi.com%252F2010%252F01%252Fwhen-does-new-media-eclipse-traditional-media-a-video%252F%26amp%3Btitle%3DWhen%2520Does%2520New%2520Media%2520Eclipse%2520Traditional%2520Media%253F%2520-%2520A%2520Video%26amp%3Bsource%3DJoe%2BPulizzi%2BContent%2BMarketing%2BSpeaker%2B%257C%2BAuthor%2B%257C%2BCoach%2B%257C%2BEvangelist%26amp%3Bsummary%3DWait%2520for%2520it...right%2520about%2520now.%250D%250A%250D%250AThe%2520video%2520below%2520was%2520recorded%2520via%2520Skype%2520at%2520the%2520New%2520Media%25202012%2520Conference%2520in%2520Langley%252C%2520Washington.%2520%2520The%2520event%2520was%2520spearheaded%2520by%2520Russell%2520Sparkman%2520from%2520Fusionspark%2520Media%252C%2520who%2520did%2520an%2520outstanding%2520job%2520putting%2520together%2520the%2520c';" title="LinkedIn"><img src="http://joepulizzi.com/wp-content/plugins/sociable/images/linkedin.png" title="LinkedIn" alt="LinkedIn" class="sociable-hovers" /></a></li>
	<li><a rel="nofollow" id="stumbleupon" href="javascript:window.location='http%3A%2F%2Fwww.stumbleupon.com%2Fsubmit%3Furl%3Dhttp%253A%252F%252Fjoepulizzi.com%252F2010%252F01%252Fwhen-does-new-media-eclipse-traditional-media-a-video%252F%26amp%3Btitle%3DWhen%2520Does%2520New%2520Media%2520Eclipse%2520Traditional%2520Media%253F%2520-%2520A%2520Video';" title="StumbleUpon"><img src="http://joepulizzi.com/wp-content/plugins/sociable/images/stumbleupon.png" title="StumbleUpon" alt="StumbleUpon" class="sociable-hovers" /></a></li>
	<li><a rel="nofollow" id="print" href="javascript:window.location='http%3A%2F%2Fwww.printfriendly.com%2Fprint%3Furl%3Dhttp%253A%252F%252Fjoepulizzi.com%252F2010%252F01%252Fwhen-does-new-media-eclipse-traditional-media-a-video%252F%26amp%3Bpartner%3Dsociable';" title="Print this article!"><img src="http://joepulizzi.com/wp-content/plugins/sociable/images/printfriendly.png" title="Print this article!" alt="Print this article!" class="sociable-hovers" /></a></li>
	<li><a rel="nofollow" id="pdf" href="javascript:window.location='http%3A%2F%2Fwww.printfriendly.com%2Fprint%3Furl%3Dhttp%253A%252F%252Fjoepulizzi.com%252F2010%252F01%252Fwhen-does-new-media-eclipse-traditional-media-a-video%252F%26amp%3Bpartner%3Dsociable';" title="Turn this article into a PDF!"><img src="http://joepulizzi.com/wp-content/plugins/sociable/images/pdf.png" title="Turn this article into a PDF!" alt="Turn this article into a PDF!" class="sociable-hovers" /></a></li>
	<li class="sociablelast"><a rel="nofollow" id="email" href="javascript:window.location='mailto%3A%3Fsubject%3DWhen%2520Does%2520New%2520Media%2520Eclipse%2520Traditional%2520Media%253F%2520-%2520A%2520Video%26amp%3Bbody%3Dhttp%253A%252F%252Fjoepulizzi.com%252F2010%252F01%252Fwhen-does-new-media-eclipse-traditional-media-a-video%252F';" title="E-mail this story to a friend!"><img src="http://joepulizzi.com/wp-content/plugins/sociable/images/email_link.png" title="E-mail this story to a friend!" alt="E-mail this story to a friend!" class="sociable-hovers" /></a></li>
</ul>
</div>
]]></content:encoded>
			<wfw:commentRss>http://joepulizzi.com/2010/01/when-does-new-media-eclipse-traditional-media-a-video/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Content Marketing for Utility Companies &#8211; Esource Forum 09</title>
		<link>http://joepulizzi.com/2009/09/content-marketing-for-utility-companies-esource-forum-09/</link>
		<comments>http://joepulizzi.com/2009/09/content-marketing-for-utility-companies-esource-forum-09/#comments</comments>
		<pubDate>Fri, 25 Sep 2009 17:40:59 +0000</pubDate>
		<dc:creator>Joe Pulizzi</dc:creator>
				<category><![CDATA[Speaking]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[esource]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://joepulizzi.com/?p=157</guid>
		<description><![CDATA[It&#8217;s odd talking to utility marketers about marketing &#8211; the majority of them have a monopoly in their markets.  In many cases as I&#8217;m learning, they are forced to market by the federal government. So, for those and a few other reasons, utility marketers are a little behind the content marketing game.
That said, the expertise [...]]]></description>
			<content:encoded><![CDATA[<p>It&#8217;s odd talking to utility marketers about marketing &#8211; the majority of them have a monopoly in their markets.  In many cases as I&#8217;m learning, they are forced to market by the federal government. So, for those and a few other reasons, utility marketers are a little behind the content marketing game.</p>
<p>That said, the expertise in these companies is high, and the potential to create meaningful conversations with customers is certainly possible. Some utilities, such as <a href="http://www.mlgw.com/">MLGW</a>, are already doing a great job communicating consistently with customers &#8211; and are starting to leverage social media tools such as Twitter and Facebook.</p>
<p>Big thanks to the folks at <a href="http://www.esource.com/">Esource</a> for having me come in and share some of my thoughts with their members.  This was my third Esource event &#8211; a truly great team and fun event.</p>
<p>Below is the presentation I gave to about 150 utility marketers.  Enjoy!</p>
<div id="__ss_2055844" style="width: 425px; text-align: left;"><a style="font:14px Helvetica,Arial,Sans-serif;display:block;margin:12px 0 3px 0;text-decoration:underline;" title="Social Media and Content Marketing for Utility Companies" href="http://www.slideshare.net/juntajoe/social-media-and-content-marketing-for-utility-companies">Social Media and Content Marketing for Utility Companies</a><object style="margin:0px" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="355" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="src" value="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=esourceppt0909pulizzirevised-090923220034-phpapp02&amp;stripped_title=social-media-and-content-marketing-for-utility-companies" /><param name="allowfullscreen" value="true" /><embed style="margin:0px" type="application/x-shockwave-flash" width="425" height="355" src="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=esourceppt0909pulizzirevised-090923220034-phpapp02&amp;stripped_title=social-media-and-content-marketing-for-utility-companies" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<div style="font-size: 11px; font-family: tahoma,arial; height: 26px; padding-top: 2px;">View more <a style="text-decoration:underline;" href="http://www.slideshare.net/">presentations</a> from <a style="text-decoration:underline;" href="http://www.slideshare.net/juntajoe">Joe Pulizzi</a>.</div>
</div>

<div class="sociable">
<div class="sociable_tagline">
<strong>Share and Enjoy:</strong>
</div>
<ul>
	<li class="sociablefirst"><a rel="nofollow" id="del.icio.us" href="javascript:window.location='http%3A%2F%2Fdelicious.com%2Fpost%3Furl%3Dhttp%253A%252F%252Fjoepulizzi.com%252F2009%252F09%252Fcontent-marketing-for-utility-companies-esource-forum-09%252F%26amp%3Btitle%3DContent%2520Marketing%2520for%2520Utility%2520Companies%2520-%2520Esource%2520Forum%252009%26amp%3Bnotes%3DIt%2527s%2520odd%2520talking%2520to%2520utility%2520marketers%2520about%2520marketing%2520-%2520the%2520majority%2520of%2520them%2520have%2520a%2520monopoly%2520in%2520their%2520markets.%25C2%25A0%2520In%2520many%2520cases%2520as%2520I%2527m%2520learning%252C%2520they%2520are%2520forced%2520to%2520market%2520by%2520the%2520federal%2520government.%2520So%252C%2520for%2520those%2520and%2520a%2520few%2520other%2520reasons%252C%2520utility%2520market';" title="del.icio.us"><img src="http://joepulizzi.com/wp-content/plugins/sociable/images/delicious.png" title="del.icio.us" alt="del.icio.us" class="sociable-hovers" /></a></li>
	<li><a rel="nofollow" id="digg" href="javascript:window.location='http%3A%2F%2Fdigg.com%2Fsubmit%3Fphase%3D2%26amp%3Burl%3Dhttp%253A%252F%252Fjoepulizzi.com%252F2009%252F09%252Fcontent-marketing-for-utility-companies-esource-forum-09%252F%26amp%3Btitle%3DContent%2520Marketing%2520for%2520Utility%2520Companies%2520-%2520Esource%2520Forum%252009%26amp%3Bbodytext%3DIt%2527s%2520odd%2520talking%2520to%2520utility%2520marketers%2520about%2520marketing%2520-%2520the%2520majority%2520of%2520them%2520have%2520a%2520monopoly%2520in%2520their%2520markets.%25C2%25A0%2520In%2520many%2520cases%2520as%2520I%2527m%2520learning%252C%2520they%2520are%2520forced%2520to%2520market%2520by%2520the%2520federal%2520government.%2520So%252C%2520for%2520those%2520and%2520a%2520few%2520other%2520reasons%252C%2520utility%2520market';" title="Digg"><img src="http://joepulizzi.com/wp-content/plugins/sociable/images/digg.png" title="Digg" alt="Digg" class="sociable-hovers" /></a></li>
	<li><a rel="nofollow" id="facebook" href="javascript:window.location='http%3A%2F%2Fwww.facebook.com%2Fshare.php%3Fu%3Dhttp%253A%252F%252Fjoepulizzi.com%252F2009%252F09%252Fcontent-marketing-for-utility-companies-esource-forum-09%252F%26amp%3Bt%3DContent%2520Marketing%2520for%2520Utility%2520Companies%2520-%2520Esource%2520Forum%252009';" title="Facebook"><img src="http://joepulizzi.com/wp-content/plugins/sociable/images/facebook.png" title="Facebook" alt="Facebook" class="sociable-hovers" /></a></li>
	<li><a rel="nofollow" id="google" href="javascript:window.location='http%3A%2F%2Fwww.google.com%2Fbookmarks%2Fmark%3Fop%3Dedit%26amp%3Bbkmk%3Dhttp%253A%252F%252Fjoepulizzi.com%252F2009%252F09%252Fcontent-marketing-for-utility-companies-esource-forum-09%252F%26amp%3Btitle%3DContent%2520Marketing%2520for%2520Utility%2520Companies%2520-%2520Esource%2520Forum%252009%26amp%3Bannotation%3DIt%2527s%2520odd%2520talking%2520to%2520utility%2520marketers%2520about%2520marketing%2520-%2520the%2520majority%2520of%2520them%2520have%2520a%2520monopoly%2520in%2520their%2520markets.%25C2%25A0%2520In%2520many%2520cases%2520as%2520I%2527m%2520learning%252C%2520they%2520are%2520forced%2520to%2520market%2520by%2520the%2520federal%2520government.%2520So%252C%2520for%2520those%2520and%2520a%2520few%2520other%2520reasons%252C%2520utility%2520market';" title="Google Bookmarks"><img src="http://joepulizzi.com/wp-content/plugins/sociable/images/googlebookmark.png" title="Google Bookmarks" alt="Google Bookmarks" class="sociable-hovers" /></a></li>
	<li><a rel="nofollow" id="linkedin" href="javascript:window.location='http%3A%2F%2Fwww.linkedin.com%2FshareArticle%3Fmini%3Dtrue%26amp%3Burl%3Dhttp%253A%252F%252Fjoepulizzi.com%252F2009%252F09%252Fcontent-marketing-for-utility-companies-esource-forum-09%252F%26amp%3Btitle%3DContent%2520Marketing%2520for%2520Utility%2520Companies%2520-%2520Esource%2520Forum%252009%26amp%3Bsource%3DJoe%2BPulizzi%2BContent%2BMarketing%2BSpeaker%2B%257C%2BAuthor%2B%257C%2BCoach%2B%257C%2BEvangelist%26amp%3Bsummary%3DIt%2527s%2520odd%2520talking%2520to%2520utility%2520marketers%2520about%2520marketing%2520-%2520the%2520majority%2520of%2520them%2520have%2520a%2520monopoly%2520in%2520their%2520markets.%25C2%25A0%2520In%2520many%2520cases%2520as%2520I%2527m%2520learning%252C%2520they%2520are%2520forced%2520to%2520market%2520by%2520the%2520federal%2520government.%2520So%252C%2520for%2520those%2520and%2520a%2520few%2520other%2520reasons%252C%2520utility%2520market';" title="LinkedIn"><img src="http://joepulizzi.com/wp-content/plugins/sociable/images/linkedin.png" title="LinkedIn" alt="LinkedIn" class="sociable-hovers" /></a></li>
	<li><a rel="nofollow" id="stumbleupon" href="javascript:window.location='http%3A%2F%2Fwww.stumbleupon.com%2Fsubmit%3Furl%3Dhttp%253A%252F%252Fjoepulizzi.com%252F2009%252F09%252Fcontent-marketing-for-utility-companies-esource-forum-09%252F%26amp%3Btitle%3DContent%2520Marketing%2520for%2520Utility%2520Companies%2520-%2520Esource%2520Forum%252009';" title="StumbleUpon"><img src="http://joepulizzi.com/wp-content/plugins/sociable/images/stumbleupon.png" title="StumbleUpon" alt="StumbleUpon" class="sociable-hovers" /></a></li>
	<li><a rel="nofollow" id="print" href="javascript:window.location='http%3A%2F%2Fwww.printfriendly.com%2Fprint%3Furl%3Dhttp%253A%252F%252Fjoepulizzi.com%252F2009%252F09%252Fcontent-marketing-for-utility-companies-esource-forum-09%252F%26amp%3Bpartner%3Dsociable';" title="Print this article!"><img src="http://joepulizzi.com/wp-content/plugins/sociable/images/printfriendly.png" title="Print this article!" alt="Print this article!" class="sociable-hovers" /></a></li>
	<li><a rel="nofollow" id="pdf" href="javascript:window.location='http%3A%2F%2Fwww.printfriendly.com%2Fprint%3Furl%3Dhttp%253A%252F%252Fjoepulizzi.com%252F2009%252F09%252Fcontent-marketing-for-utility-companies-esource-forum-09%252F%26amp%3Bpartner%3Dsociable';" title="Turn this article into a PDF!"><img src="http://joepulizzi.com/wp-content/plugins/sociable/images/pdf.png" title="Turn this article into a PDF!" alt="Turn this article into a PDF!" class="sociable-hovers" /></a></li>
	<li class="sociablelast"><a rel="nofollow" id="email" href="javascript:window.location='mailto%3A%3Fsubject%3DContent%2520Marketing%2520for%2520Utility%2520Companies%2520-%2520Esource%2520Forum%252009%26amp%3Bbody%3Dhttp%253A%252F%252Fjoepulizzi.com%252F2009%252F09%252Fcontent-marketing-for-utility-companies-esource-forum-09%252F';" title="E-mail this story to a friend!"><img src="http://joepulizzi.com/wp-content/plugins/sociable/images/email_link.png" title="E-mail this story to a friend!" alt="E-mail this story to a friend!" class="sociable-hovers" /></a></li>
</ul>
</div>
]]></content:encoded>
			<wfw:commentRss>http://joepulizzi.com/2009/09/content-marketing-for-utility-companies-esource-forum-09/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>
